Ambiguous means unclear or open to interpretation. In advertising, you want to avoid generalized statements that could be applied to any brands or products. Instead, you usually want clear, concise ...

Grief is a universal experience. Regardless of geography, socio-economic status, age, or gender, humans grieve when a loved one dies. But what about loss that changes or ends the relationship without ...

Bob's adversary Roger was puzzled by the arbitrator's award. “I think we got what we wanted,” Roger told his client. But Roger was not sure. Why? The award said Roger's client won. That surely was ...