According to Inc., sales representatives traditionally spend 440 hours annually digging through old documents or chasing internal experts to answer customer questions about their company and offerings ...

When George Avetisov was the founder and CEO of cybersecurity startup HYPR, he spent a lot of time in the trenches with the company’s sales team. He quickly realized that regardless of how good his ...

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Co-founder and CEO of Copilot, a voice-activated knowledge management system for sales reps. My expertise is in communication technology. Aristotle is famously attributed with saying that "the whole ...

In business, product knowledge is vital for any sales team. Accurate understanding leads to better conversations with clients and increased confidence during presentations. Traditional training ...

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On June 1, 2009, Air France 447 crashed into the Atlantic Ocean. One of the admittedly many causes for this tragic incident was the “glass cockpit” effect: The pilots, flummoxed by the many different ...