Dustin Johnson was stalking a 14-foot putt at the WGC-Dell Technologies Match Play Championship like a leopard might circle around an unsuspecting antelope. As he address the ball, an NBC Sports ...

Each month, we tap experts from the equipment industry to answer your most commonly asked questions. In this installment, Barney Adams, Founder of Breakthrough Golf Technology, explains why some ...

Joel Tadman tests different types of putter shafts under the watchful eye of short-game specialist Andy Gorman to see what ...

Almost 11 months ago, Collin Morikawa added a new member to his team for the first time ever: a putting coach. The two-time major winner began working with instructor Stephen Sweeney to rectify a part ...

Until relatively recently, if you were looking for technology in your putter shaft you were likely looking in the wrong place. While there have been forays in that area over the years, including ...

"Never," he said. "It has a soft shaft, and I've been putting with it for so long I don't know what I'd do if I had to reshaft it. It just wouldn't be the same. Not even close." A soft shaft? True.

"Zero-torque" putters caught fire in 2025 with major validation on the PGA Tour and a huge adoption in the recreational game.

Many golfers cannot deny the fact. A missed, yet makeable, putt usually elicits a glare strong enough to burn a hole through the club face. Eyes rarely, if ever, become affixed upon the shaft. It’s ...

In the annals of modern golf, there is arguably no greater success story by an entrepreneur than Barney Adams. In the early 1990s, Adams was a custom club fitter in Plano, Texas — his friends called ...

The word “consistency” is lost on most 20-year-olds. Most 20-year-olds, however, are not Tom Kim. Unlike a young Woods, Kim doesn’t overwhelm golf courses, or his competition, with his distance off ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. I have now used the same putter for nearly a decade -- an Odyssey Golf Versa blade ...