TikTok and its influential beauty creators have done it again; another makeup product has gone viral for its incredible results and this time, we're talking a full-coverage powder foundation. IDK ...

So what is the allure of powder foundation? In addition to most full-coverage powder foundations having an “instant transformation” effect that makes for a great social media post, makeup artist and ...

If, when it comes to your base makeup, you’re a matte-over-dewy type of person, you’ll be pleased to know that powder foundations have come a long way. Even better? You no longer have to drop serious ...

Which powder foundation makeup is best? When you need to ensure your foundation is easily applied, lasts all day without assistance from other products and ably hides blemishes, you go with a powder ...

Powder foundation has been scarce in the beauty bags of influencers and make-up artists for some time now. Replaced by full-coverage liquids and lightweight tinted moisturisers, what was once a ...