Digital marketing and public relations (PR) are two distinct disciplines, but combined, they can pack a mean punch. While you need unique strategies for each approach, they can work together to ...

In 2026, the most valuable creators will operate like editors. They will publish regularly and will curate products across ...

Ronjini Joshua is the CEO and Founder of The Silver Telegram, Host of The PR Playbook Podcast and founder of The Social Equity Council. Sometimes what seems obvious to the practitioner is not so ...

Independent artist-focused agency outlines its approach to digital music marketing and promotion in 2026. Our focus is on understanding each artist’s music, audience, and objectives, and building ...

The value of PR extends beyond immediate numbers, emphasizing long-term brand reputation and loyalty, which ultimately contribute to sustained business success. PR is an invaluable tool that becomes ...

Opinions expressed by Entrepreneur contributors are their own. Marketing and public relations generally aim for the same goals, such as business development, increased sales and employee recruitment.

Learn innovative strategies that make fashion brands stand out in a crowded market. In this certificate program, students learn about new methods adopted by brand marketers and PR professionals to ...

PR is an integral part of a business's marketing strategy; however, sometimes friction occurs between marketing and PR teams as a consequence of their misunderstanding what each side's goals are. As ...

Business owners, entrepreneurs and hustling startups, gather 'round: Today, we're tackling a question that I hear all the time, and I'm here to coach you through it. Publicity, marketing, branding — ...

From multinational corporations to the mom-and-pop shop down the block, from multicampus hospital systems to the local nonprofit, sooner or later—whether on a daily basis or in an hour of crisis—most ...