Brands that endure are those that have deep, stable roots. Anchor your brand in your core narrative, and your reputation will ...

Divya Parekh, of The DP Group, covers business growth, storytelling, high-impact performance and authority building. The audience that business story writing caters to is usually potential customers ...

If humans were fish, our water would be narratives. We never experience reality unmediated. Light and sound filter through ...

This is a scenario I have repeatedly participated in or heard described in funder circles: A discussion about the importance of narrative change, often including examples of innovative work, generates ...