Lego Media International today that it will display four software titles at the Electronic Entertainment Expo (E3) in Los Angeles, including the company's first Nintendo 64 title: Lego Racers. The ...
The LEGO Pilot has built a considerable fan base on social media thanks to his clever series of “selfies” depicting his everyday life as an international pilot on Twitter, Instagram, and Facebook ...
Social networks aren’t necessarily amenable to kids, and that’s putting it mildly. Facebook, Twitter, and YouTube prohibit kids younger than 13 from signing up for good reason — the wide-open ...
The Lego Group announced today the winner of its 18-month long global media agency review--Publicis One, powered by Starcom, a bespoke agency team just for Lego. The Billund, Denmark-based company ...
“For fifteen years, the MINDSTORMS community has been pushing the boundaries of LEGO robotics, challenging each other at events, participating in competitions and creating robots that do everything ...
Lego has begun a global review of its media buying and planning arrangements. The Danish-headquartered toy bricks giant has worked with Initiative since 2017 and spends about $415 million on media ...
Developed by The LEGO Group, LEGO Universe enters the massively multiplayer online arena with a robust suite of tools players can use to build to their heart's desires, alongside the more standard ...
Lego announced Tuesday it's pausing all its ads on social media for at least 30 days while it reviews its advertising standards. "We are committed to having a positive impact on children and the world ...
Toy company Lego announced their first LGBTQ playset ahead of Pride Month on Thursday. Lego shared on Twitter about the new set, dubbing it the “Everyone is Awesome!” set. The 346 piece set features ...
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