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LEGO, Smart Tag and the brick

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

LEGO just made its most ambitious showing ever at CES, the world’s largest consumer electronics trade show—an unusual venue for a toy giant, and a telling one.

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Lego's biggest change in 50 years: What are the ‘smart bricks’ that light up and change colours?

PCMag on MSN · 1d

Lego's smart brick can light up like a lightsaber—with whoosh sounds to match

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Lego Smart Play hands-on: Using technology to get kids to play together

Lego’s new Smart Play system, announced at CES earlier this week, is an embrace of digital technology the likes of which we haven’t seen from the company before.

CNET · 1d

Lego Smart Bricks Light Up With Jedi Magic In Coming Star Wars Set – and I'm Obsessed

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Lego brings the brick to life

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Lego Unveils Interactive Smart Brick

The focus is on the so-called Smart Brick, a special Lego brick equipped with sensors and electronics.

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I tried Lego’s new Smart Brick Star Wars sets, and they’ve impressed a lifelong fan

The News International · 1d

Lego Smart Brick: Everything you need to know

13hon MSN

First look at Michael Schumacher’s rumored legendary Ferrari LEGO icons is stunning

Ferrari and LEGO fans are in for a treat after new images surfaced online showing what appears to be the latest addition to the LEGO Icons collection. The upcoming release has created a buzz across the Formula 1 community,

Yahoo! Sports

Watch LEGO build life-size replicas of every Formula 1 car for the Miami GP

LEGO took centre stage ahead of the Miami Grand Prix when all 20 drivers take part in the drivers’ parade – in fully-drivable LEGO cars. Earlier this year, Motorsport.com visited one of the company’s big build factories in the Czech Republic, in a ...

Fast Company

This McLaren P1 made of Lego is a design wonder that drives like a real race car

The Lego McLaren P1 is a marvel of engineering that runs fast and handles well, according to a star F1 pilot. On a brisk morning at Silverstone Circuit, McLaren F1 star pilot Lando Norris, strapped himself into a car that’s unlike any he’s ever driven ...

LEGO Smart Bricks Explained: How NFC, Bluetooth Mesh and Sensors Transform Classic Builds

Lego unveils Smart Bricks featuring NFC tags, Bluetooth mesh and motion sensors in Star Wars kits, detailing privacy notes and future play roadmap.

Yahoo! Sports

How Lego used nearly 4M pieces to build 10 life-sized, drivable Formula 1 cars

MIAMI GARDENS, Fla. — One of the biggest attractions at the 2025 Formula 1 Miami Grand Prix has been Lego’s display of 10 life-sized cars built with nearly 400,000 pieces each. That’s right – nearly 400,000 each. Simple math for the F1 cars built ...

Motor Trend

The Lego Technic McLaren P1 Is the Ultimate Model Car

Lego and McLaren have already teamed up on a range of epic collaborations, bringing several of the storied British marque’s cars to life as scale models for Lego’s Speed Champions, Icons, and Technic product lines. In fact, this isn’t even the first ...