The rules of business seem to be changing constantly, and no one model of success is dominant, so it’s particularly fascinating when a company breaks through the noise. But what are those qualities ...

Fura Jóhannesdóttir is the Global Chief Creative Officer at Interbrand, where she leads a worldwide creative community ...

Boston University’s School of Management has partnered with brand consultancy firm Interbrand to revamp the college’s image. SMG’s revitalized brand will emphasizes bold, ethical decision-making and ...

LONDON — Big tech may top Interbrand’s 2021 Best Global Brands Report, which was released Wednesday, but LVMH Moët Hennessy Louis Vuitton has stolen the spotlight — and made history — with five of its ...

Consider Apple. The iPhone is priced far above most smartphones, not because its components are radically different, but ...

Interbrand has appointed four executives in elevated and new roles, with the goal in mind to drive strategic partnerships, accelerate growth, and burgeon overall enterprise value. Satish Krishnamurthy ...

Interbrand, a brand consultancy firm, ranked the world's biggest companies. They based the ranking on brand strength now, how the brand wants to improve in the future, and what value does it add to ...

NEW YORK, Oct. 17, 2019 /PRNewswire/ -- Interbrand today released its Best Global Brands 2019 report, the 20th edition of the world's first brand valuation survey, showing that Apple, Google, and ...