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Publicis Groupe’s $4.4 billion purchase of email marketing and data company Epsilon on Sunday comes down to three words: first-party data. “What is really important for our clients is to build their ...

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Wondering about Conversant’s future? Wonder no more, as the ad network turned ad tech company will be acquired by Alliance Data for $2.3 billion in cash and stock. Conversant (formerly known as ...

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The Epsilon e-mail breach has escalated into a “massive breach,” according to SecurityWeek blogger Mike Lennon. Artwork: Chip Taylor The breach was first noted on March 31, when Epsilon, a marketing ...

Epsilon is the world’s largest permission-based e-mail marketer. Other companies, such as Best Buy, use Epsilon to send promotions or other e-mails to their customers. Naturally, the company has ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...