In an era of social media sound bites and content "snacks," does the customer case study still matter? Absolutely - but there are use case pitfalls to avoid. Eleven of them, by my count. Is there a ...

Case studies are a crucial element of providing social proof and client advocacy, to support your products, services and brand. This template will make the process of researching, crafting and writing ...

Discover how Five Star Bank, a premier provider of consumer and commercial deposits, loans, treasury services and BaaS, uses TCS Customer Intelligence & Insights™ to deliver AI/ML powered real-time ...

Just 5% of people remember a single statistic, but 63% will remember a story. So, you might not remember this statistic (from Heath & Heath), but the story I’m going to tell is one that could have a ...