Forbes contributors publish independent expert analyses and insights. I write about relationships, personality, and everyday psychology. Have you ever heard or saw something that left your body ...

Last year saw ASMR catapult from a niche branding fad to one of the year’s biggest creative trends, becoming the focal point of US brewery Michelob’s Superbowl advert and major campaigns for Coke, ...

Autonomous sensory meridian response (ASMR) occurs when certain stimuli, including sounds, visuals, or close contact with another person, produce tingling or calm feelings and sensations. Share on ...