The movement isn’t dead, it’s embracing better, safer, and smarter products.

It’s not surprising that the clean beauty movement is continually on the rise. Popular on platforms including Instagram and TikTok, clean beauty brands are what people look for when they need ...

Discover what clean beauty actually means, how it differs from natural skincare, and why beauty labels need a closer look.

The shift towards clean beauty is more than skin-deep. Market research company Statista reported that 76 percent of Gen Z consumers and 71 percent of millennials sought out clean beauty products in ...

Clean beauty isn’t a trend anymore — it’s a movement toward products that feel good, look good, and support long-term skin health. As we’ve become more aware of what goes on our skin, clean brands ...

“Clean beauty” products avoid potentially harmful ingredients such as allergens and possible endocrine disruptors. But even natural ingredients in personal care products are not always safe. “Clean ...

The beauty industry is no stranger to change, with trends coming and going. One trend seeing major investments and commitments from retailers in recent years is clean beauty. Over 65% of overall ...

As we enter a new year, the clean beauty industry continues to evolve from a niche trend into a formidable sector within the $430 billion global beauty market. Sized at $7 billion in 2022, clean ...

More and more products promise “clean beauty,” along with plumper lips and fewer wrinkles. But what does that actually mean? By Elizabeth Paton New Year, new you. January often starts with resolutions ...