In a recent episode of Google’s Search Off the Record podcast, Allan Scott from the “Dups” team explained how Google decides which URL to consider as the main one when there are duplicate pages. He ...

An interesting Google Webmaster Help thread discusses the old and new way of handling duplicate content. In the old days, you either 301 redirected page A to page B, when there was duplicate content.

Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed? This topic is addressed by Google Search Advocate ...

Technical SEO can feel overwhelming due to the many terms involved. This is especially true for today’s topic, rel canonical. In this video, I’ll explain how and when to use a canonical tag and ...

Google's John Mueller said in a Google Webmaster Help thread that the canonical tag, used to inform search engines a URL has moved, is slower for Google to pick up on than if they used a 301 redirect.

This post will focus on the two main methods of managing the redirection of a single page on your website – the 301 redirect and the rel="canonical" attribute ...

Messy SEO is a column covering the nitty-gritty, unpolished tasks involved in the auditing, planning, and optimization of websites, using MarTech’s new domain as a case study. This second installment ...