The best purple shampoos, according to our testers, include Amika, Kristen Ess, and IGK, and Nexxus. Our picks range in price ...

Purple shampoo is beloved by bleached and blonde-haired heads around the world. Outside of the risk of staining your skin or shower tile, they are a relatively safe way to manage hair color at home.

Purple shampoo aims to remove yellow or brassy tones from hair by depositing a small amount of violet pigment on it during a wash. Companies often market it to those with blonde or lightened hair.

Here's how to use the colorist-favorite product to get rid of unwanted brassiness, tone your discolored strands and add vibrancy to highlights Adding sunkissed blonde highlights or lifting your hair ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. One trip to the salon will have you earning your ...

The best purple shampoo can prolong the brightness of bleached hair for months after the fact. If you’ve ever professionally bleached your hair, then you know how hard it can be to preserve the hair’s ...

Purple shampoo is a color-correcting toner that reduces brassiness and harsh yellowing in blonde, white, gray, or silver hair. If you dye your hair blonde, purple shampoo may help your hair maintain ...

In the long run, a good purple shampoo can save you money at the salon Alyssa Grabinski is a senior shopping writer at PEOPLE covering celebrity fashion and beauty. She has been highlighting her dirty ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...