Building Scalable Behavioural Intelligence Frameworks: How Brahmnik Chachra Is Shaping Real-Time Predictive Analytics

If insight arrives after the opportunity to act has passed, it is no longer predictive.The challenge is building systems that ...

Crystallizing Insight: Brahmnik Chachra Uses Behavioral AI And Data To Rethink Emergency Supply Chain Architecture

What sets Brahmnik Chachra apart is his ability to combine three key dimensions of data engineering: AI-driven behavioral analytics, large-scale cloud systems, and ethical, human-centered insight. His ...
Hosted on MSN

Beyond intuition: Using mathematical models to shape behavior

A new study introduces choice engineering—a powerful new way to guide decisions using math instead of guesswork. By applying carefully designed mathematical models, researchers found they could ...
Entrepreneur

Behavior Science Expert Chase Hughes Trains Real-World Jason Bournes on How to Negotiate, Interrogate, and Read People for Extreme Persuasion

In this series called Member Showcase, we publish interviews with members of The Oracles. This interview is with Chase Hughes, founder and president of Applied Behavior Research, which develops ...
Psychology Today

Forget Willpower! Think Social Engineering for Behavior Change

After conducting psychotherapy for 30 years I must admit that I now believe that social engineering is a better way to manage the "willpower problem" for behavior change. Sadly, many people get so ...