Have you ever wondered how some apps seem to know exactly what their users want, delivering seamless experiences while driving growth and engagement? The secret often lies in data—specifically, how ...

Gain insights into behavioral analytics—understand its impact on e-commerce, gaming, and security, and explore its challenges ...

The mobile app market has never been more competitive. With millions of apps fighting for visibility across the App Store and ...

Data analytics has been transformative for effective business operations, especially since generative AI went mainstream in late 2022. Real-time insights drawn from enormous datasets, which include ...

This post was updated Feb. 13 at 10:04 p.m. User data is everywhere – exercise analytics on Strava, food reviews on Beli, curated playlists on Spotify and movie ratings on Letterboxd. A growing number ...

Explore the best tools for app engagement, retention, and growth in 2026, from analytics to messaging and more.

The mobile applications market is a competitive, dynamic, and harsh one. Thousands of apps are competing on a daily basis in ...

Amplitude, a publicly traded company that makes digital analytics software, has acquired Command AI, an app user engagement startup formerly known as CommandBar. Most of Command AI’s 30-person, San ...

Silverback Digital Marketing has announced continued refinement of its mobile app development practices, reflecting the ...

Learn how smart mobile push notifications keep users coming back, driving better engagement and retention in today’s mobile-first landscape.